Ocala National Forest


Ocala National Forest, originally uploaded by Florida Water.

This photo was taken early in the morning at Lake Kerr in the forest.

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US Forest Service and the Ad Council about a Public Service Announcement campaign

The amount of time U.S. children spend outdoors has declined 50% in the past 20 years, according to the Ad Council. The Forest Service is hoping to change this startling statistic through a PSA project entitled “Where the Other You Lives” that encourages tweens and their parents to re-connect with the great outdoors.

The Forest Service and the Ad Council created a microsite for the campaign where you can find local parks and pick up ideas on what to do on an outdoor adventure (leaf rubs, tracking animals, learning to use a compass). It's so important that our kids learn about, understand and spend time in nature. With a healthy and curious relationship with the world around them, our children are more likely to feel responsible for its well-being.

http://youcastcorp.com/discovertheforest/

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